PLG Ventures is a leading early stage venture capital firm providing pre seed and seed capital to technology enabled startups. PLG Ventures works hands-on with the founding teams developing their leadership skills, emotional intelligence abilities, and company culture. In addition, we will help your company put in place the best foundation to allow for scalable and successful growth.

 

 
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Raising money can be one of the most stressful parts of building a startup.  At PLG, we make that process as fast and straightforward as possible.  While we can't guarantee pitch to funding in just one day (we've done it), we can assure you we'll move at warp speed.

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We're former CEOs who have successfully lead companies in the past. We believe that the most important role we can play with our companies is helping to develop the leadership skills of our founders. We listen, give perspective, and help our founders weather the ups and downs, in order to set the company up for growth.

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Now that the foundation is in place, it's time to  scale the business.  Building a company the right way, without cutting corners, leads to the best outcomes.  We can help you sort through the noise along the way to achieve your goals.

 
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Peter Goldberg

Founder / Partner

Peter Goldberg is the founder of PLG Ventures based in Santa Monica.  Since 2015, Peter has been one of the most active early stage investors in SoCal.  Prior to PLG, Peter held various executive positions in the banking industry including being the president and CEO of AmTrust Bank and its holding company which included the insurance and securities/brokerage divisions. AmTrust was at one point the largest privately held bank in the US with assets of approximately $20 billion, loan originations of over $200 billion and over 3000 employees. During that career, Peter led dynamic teams of senior level executives, held director positions at the bank, it's holding company, one of Coldwell Banker's largest real estate franchises and served on advisory committees of Fannie Mae and various mortgage insurance companies. Peter has an Economics degree from The Ohio State University, an MBA focused on organizational behavior from Baldwin Wallace and is a graduate from the International Executive Leadership Programme from INSEAD in Fountainebleau, France.